Pricing & Plans
From your first survey to an AI-powered, enterprise-wide CX programme.
Scale when you're ready.
Every tier runs the loop — deeper as you grow SenseAnalyseAct
Multi-Tenant Architecture
Model your business as organizations, tenants, and workspaces. Each layer carries the billing and data boundaries your team needs to scale cleanly.
5-Role RBAC
Five canonical roles separate platform operations, billing ownership, tenant administration, workspace management, and end-user access.
Flexible Billing
Self-service tiers, sales-led Strategic plans, credit subscriptions, and add-on packs all flow through the same Polar-backed billing model.
All prices in ZAR, excl. VAT, billed monthly.Pay annually and get 2 months free
Trial
Free for 14 days
Try PulseSense, no commitment
- 1 user
- 50 broadcasts / month
- 25 engagements / month
- Survey builder — 1
- Broadcast builder — Template
- Standard journey mapping
- WhatsApp message fees included
Starter
R 999 /month
Start capturing customer feedback
- Everything in Trial, plus:
- 1 user
- 100 broadcasts / month
- 50 engagements / month
- Survey builder — 5
- Broadcast builder — 5
- No setup fee · monthly term
Engage
R 4 990 /month
Build a consistent CX programme
- Everything in Starter, plus:
- 5 users
- 1 000 broadcasts / month
- 500 engagements / month
- Survey & broadcast builder — 10
- Notification / action triggers
- Team management
- 2 CX Specialist hours / month
Setup fee R7 500 · monthly term
Optimise
R 19 900 /month
AI insights and follow-up that optimise journeys
- Everything in Engage, plus:
- 10 users
- 5 000 broadcasts / month
- 2 500 engagements / month
- Done-for-you profile setup
- Custom journey mapping
- AI survey builder — 5 / month
- Insight Manager (AI)
- Action Tracker — Core
- 6 CX Specialist hours / month
Setup fee R25 000 ·
12-month term
Transform
R 49 000 /month
CX intelligence and automation at scale
- Everything in Optimise, plus:
- 20 users
- 15 000 broadcasts / month
- 8 000 engagements / month
- Survey & broadcast builder — 40
- AI survey builder — 10 / month
- Action Tracker — Advanced
- API integration
- 20 CX Specialist hours / month
Setup fee R75 000 ·
12-month term
Strategic
From R120k /month
Tailored CX partnership
- Everything in Transform, plus:
- Unlimited users
- Custom broadcast & engagement volumes
- Unlimited survey, AI survey & broadcast builders
- Insight Manager — bring your own model
- Dedicated CX Specialist
- CX Account Management
- Priority support
Setup fee quoted · custom term
Side by side
Compare all features.
Watch the 01 Sense → 02 Analyse → 03 Act loop unlock as you grow. All prices in ZAR, excl. VAT, billed monthly.
| Feature | Trial | Starter | Engage | Optimise ⚡ | Transform | Strategic |
|---|---|---|---|---|---|---|
| CX platform | ||||||
| Users | 1 | 1 | 5 | 10 | 20 | Unlimited |
| Done-for-you profile setup | — | — | — | ✓ | ✓ | ✓ |
| Customer journey mapping | Standard | Standard | Standard | Custom | Custom | Custom |
| Notification / action triggers | — | — | ✓ | ✓ | ✓ | ✓ |
| Team management | — | — | ✓ | ✓ | ✓ | ✓ |
| Customer engagement sense | ||||||
| Survey builder | 1 | 5 | 10 | 20 | 40 | Unlimited |
| AI survey builder | — | — | — | 5 / month | 10 / month | Unlimited |
| Broadcast builder | Template | 5 | 10 | 20 | 40 | Unlimited |
| Insights & action analyse act | ||||||
| Contact manager retention | 30 days | 30 days | 60 days | 90 days | 120 days | Custom |
| Insight Manager (AI) | — | — | — | ✓ | ✓ | BYOM |
| Action Tracker | — | — | — | Core | Advanced | Advanced |
| Messaging & integration | ||||||
| Broadcasts included / month | 50 | 100 | 1 000 | 5 000 | 15 000 | Custom |
| Broadcast overage* | — | R0.75 | R0.75 | R0.60 | R0.45 | Custom |
| Engagements included / month | 25 | 50 | 500 | 2 500 | 8 000 | Custom |
| Engagement overage* | — | R1.95 | R1.95 | R1.60 | R1.20 | Custom |
| API integration | — | — | — | — | ✓ | Custom |
| Support & CX services | ||||||
| Support response time | 72 hrs | 72 hrs | 48 hrs | 24 hrs | 8 hrs | Priority |
| CX Specialist hours† | — | — | 2 / month | 6 / month | 20 / month | Dedicated |
| CX Account Management‡ | — | — | — | — | — | ✓ |
| Commercial | ||||||
| Setup fee§ | — | — | R7 500 | R25 000 | R75 000 | Quoted |
| Contract term | — | Monthly | Monthly | 12 months | 12 months | Custom |
Included in every plan
- Live dashboards
- Trend analysis
- Campaign launcher
- Survey library
- Group & subgroup manager
- Campaign analytics
- WhatsApp Business connection
* Overage is charged per unit up to twice your monthly allowance; beyond that, move up a plan or add a pack. WhatsApp message fees are charged by Meta directly to your WhatsApp Business account at Meta's published rates (Trial: included; plans on the shared PulseSense number: recharged at cost).
† Guidance on survey design, campaign optimisation and CX best practice. ‡ Strategic planning, onboarding assistance and quarterly CX reviews. § Waived on annual plans. BYOM = bring your own AI model.
Upgrade any time; downgrades take effect at the end of the term. Pay annually and get 2 months free.
Add-ons
Extend any plan without upgrading

